Skip to main content

The US Dollar's Impact on Earnings

The US Dollar's Impact on Earnings



Written by Kathy Lien, Chief Strategist


With earning season upon us, everyone from investment banking analysts to longer term investors are scouring data on existing and new product lines for any information on this quarter’s potential sales and profits.Most likely, unless they have inside information, everyone in the market is looking at the same news releases. 


However, there is one consideration that rarely pops into the mind of the American investor but can mean the difference between a good quarter and a bad one – the impact of Currency fluctuations on a company’s bottom line.  Too many times, companies that are expected to report good earnings for the quarter, disappoint due to either a currency’s depreciation or appreciation during those three months as good sales are offset by adverse conversion rates.  We have already seen countless examples of this and with many earnings reports still due for release, smart investors may find it advantageous to start looking at recent currency movements in addition to recent sales reports.   The companies that will benefit the most are the ones that are heavily reliant on international sales. 


In fact, we are already seeing the dollar’s weakness boost revenue for many multinational corporations. 


This week alone, we have had at least SIX major US companies reporting earnings that were directly or indirectly impacted by currencies:


1) Coca-Cola's profits were up 19 percent in Q1 and even though sales were strong, they would not be as strong had it not been for the 9 percent contribution from currency fluctuations.


2) Intel's CEO said this morning that they are not hurt by the US slowdown because 75 percent of their sales are outside of the US. Once again foreign demand is boosting growth.


4) Abbott Laboratories, a health care conglomerate reported a 14 percent rise in revenue, with currency accounting for 5.5 percentage points of this growth.


5) St. Jude Medical Inc, the second largest manufacturer of electronic heart devices said profit rose 27 percent with gains from exchanging foreign currency into U.S. dollars boosting sales by $45 million from a year ago.


6) Yesterday, Johnson and Johnson reported good earnings but even though sales have increased in all 3 of its units, without the increased revenue due to currency fluctuations, drug sales would have actually declined. Revenues increased 7.7 percent in the first quarter with currency moves contributing a whopping 5.1 percent to growth.


This is not the first time that US companies to have benefitted from exchange rate fluctuations. Last month, Nike Inc said that strong overseas sales and beneficial currency rates pushed its profits up 30 percent. Earlier this year, IBM reported an 8 percent increase in sales in 2007 but acknowledged that the increase would have been only 4 percent if exchange rates were excluded. 


Foreign exchange is here to stay and will continue to effect companies and their bottom lines in quarters to come.  The importance is even more evident nowadays as companies continue to look over the horizon at global markets and competitors and continue to expand their businesses into countries like Europe and Asia.  The result leaves sales and product lines exposed to foreign exchange risk.  With everyone in the stock market looking at the same thing, it may very well pay to look outside the box and turn to the currency market as harbinger of current and future earnings. 


By Kathy Lien, Chief Strategist of DailyFX.com

Blogged with the Flock Browser

Comments

Popular posts from this blog

USDOLLAR to Benefit from Euro Summit Indecision

USDOLLAR to Benefit from Euro Summit Indecision European political leaders meet this Thursday for the 19th time to discuss the continent’s on-going sovereign debt crisis. A resolution to the crisis has been elusive with the strategy of austerity tipping weak economies into severe recessions. The weaker European Union economies are asking for lessened austerity measures and likely won’t receive it. This strategy stand-off could lead to a risk sell-off. In the event of risk sell off, the US Dollar stands to be the biggest beneficiary of Euro Summit indecision. Use the Donchian channel strategy to time entries and exits when buying the US Dollar. Last week, twitter was lit up with polls about how 55% of Germans want to abandon the Euro and return to their own currency. Germans are becoming tired of bailing out other high spending countries and not receiving any confidence on a balanced budget in return. Many economists have talked about how a Euro breakout will cost more for the Germans ...

Main Drawbacks of Forex Traders

Main Drawbacks of Forex Traders from: straightforex.com Why is it that very few traders succeed in the Forex trading environment while the grand majority of traders fail to achieve success? There is no hard answer to this question, there are a few things that will put you one step ahead and will definitely put the odds in your favor. The main purpose of this article is to guide you through some important aspects of Forex trading. But in a different way, instead of telling you what to do or the best way to do it, it will tell you what to avoid. Sometimes it is better to identify the main drawbacks on a discipline and then isolate them so we have the best results at a certain level of development. The Holy Grail Many traders spend years and years trying to find the Holy Grail of trading. That magic indicator or set of indicators, only known by a few traders, that will make them rich in a short period of time. Fact: Well, there is no magic indicator, nor ...

What Everybody Ought to Know About Online FOREX Trading

by Sharon Foreign Exchange is an international foreign exchange market, where money is sold and bought freely or put it simply it is the purchase or sale of a currency against sale or purchase of another. The foreign exchange market (FOREX) is also known as FX. All three of these have the same meaning, which is the trade of trading between different companies, banks, businesses, and governments that are located in different countries. The financial market is one that is always changing leaving transactions required to be completed through brokers, and banks. Many scams have been emerging in the FOREX business, as foreign companies and people are setting up online to take advantage of people who don't realize that foreign trade must take place through a broker or a company with direct participation involved in foreign exchanges. Cash, stocks, and currency is traded through the foreign exchange markets. The FOREX market will be present and exist when one currency is t...